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The Best VideoMind Moments of 2012 - VIDEO

January 11, 2013
By Greg Franzese
VideoMind had a hell of a year in 2012. We laughed. We cried. We interviewed leading technology and media executives. Lucky for you, we got it all on tape.

Video and the Mind: You Are What You Watch

January 18, 2012
By Adam Sewall
At VideoMind, we're always thinking about video—and how media companies and brands use it to entertain, engage and communicate with audiences. But we're taking a step back to look at how video affects brain development and cognition—what happens behind the eyeballs, in other words. This is the second in an occasional series.

Testing Online Video Ad Performance is Better than Guessing

January 10, 2012
By Greg Franzese
Online video advertising was the fastest growing digital advertising vertical in 2011, and the total spend for this category is expected to top $7 billion by 2015. With more viewers accessing broadcast quality content online, networks, studios and cable operators have a clear opportunity to tap into a growing revenue stream.

2011 Year in Review: Online Video Marketing and Branding

December 29, 2011
By Priya Alexander
The year’s coming to an end, but 2011 proved to be eventful for brands, thanks to online video. There was the battle of the Old Spice guys. The eTrade baby reacted to the financial meltdown. Everyone got a front-row seat to the Victoria’s Secret runway show.

The Top 5 Online Video Trends of 2011

December 27, 2011
By Greg Franzese
Consumption of online video continues to grow at an incredible pace, with more content streamed to more connected screens than ever before. YouTube alone had more than 1 billion plays in 2011.
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