Here's How SnappyTV is Innovating Live, Social Video

May 14, 2013
John Van Wagner, Head of Sales at SnappyTV, talks to the VideoMind crew about the power of live, social video.

Pac-12 Fires Up In-Stream Twitter Video

January 24, 2013
Today, Pac-12 Networks, an Ooyala customer, went live with our Twitter Video Card solution to embed videos in a Twitter stream.

Maria Quiban at Maker Studios: Redefining Audience Development

November 9, 2012
Best. Intro. Ever. One of my favorite parts about my job is that I get to meet and talk with interesting people from all parts of the film and television value chain: writers, producers, distributors, technology wonks, agencies and advertisers -- even the talent.

Taking the Guesswork out of Digital Success

July 11, 2012
The following is a guest post from Magnet Media founder and CEO Megan Cunningham that looks at how online video analytics inform successful social video campaigns.

Key Trends from the 2012 Social TV Season – INFOGRAPHIC

June 11, 2012
Bluefin Labs leverages Big Data to track social TV analytics for the 2012 TV season in this infographic. Click the link to discover the most talked about and most tweeted TV moments in 2012.

Twitter and ESPN Team Up for NBA Finals

May 25, 2012
ESPN and Twitter are teaming up to promote the NBA Finals, allowing advertisers to buy ads on both television and the social network.

Social Video Advertising: What Works and What Doesn’t

March 19, 2012
From William and Kate's Royal wedding to Beyonce's baby bump unveil at the Video Music Awards, 2011 was an eventful year for social TV.

Ferris Bueller's Super Sweet Commercial and Social Big Game Ads

February 2, 2012
This year’s Super Bowl will be streamed online for the first time ever. It is also expected to break viewing records and become “the most-watched program in television history.” With 60 percent of viewers tuning in within arm’s reach of a smartphone or tablet, brands have a unique opportunity to increase exposure and engage their audience through social media and interactive advertising.

Watching the State of the Union Address Online

January 24, 2012
Tonight's State of the Union address will give President Barack Obama a platform to address both houses of Congress, a prime time TV audience and — yes — online viewers.

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