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You Do That Where? Top Tablet Places Revealed

May 10, 2012
By Greg Franzese
A new study by Viacom found that tablet owners are using their devices at home 74 percent of the time. Of them, nine in 10 interact with their tablets in the living room or bedroom, further reinforcing that idea that these are largely personal media devices.

Data Opacity in the Age of Video

May 8, 2012
By Michael Beckner
What happens when you manage a vast archive of high quality but unindexed videos that are siloed, rarely, if ever, making it into search results? You get cranky product managers and ROI capped by definition. Just ask … well, any major publisher. The following is a guest post from Michael Beckner, VP Development at Veenome, a cloud-based platform that turns video into data.

Seekings Laughs, Amazon Invests in Original Comedies

May 4, 2012
By Adam Sewall
Screenwriters, it's time to dust off those scripts. Amazon is getting in the original programming game and it wants your ideas.

Cable TV Costs Forecast to Hit $200 a Month in 2020

April 24, 2012
By Adam Sewall
Ouch. A new report projects pay TV costs to hit $200 a month by 2020.

Cord Shaving Phenomenon on the Rise

April 3, 2012
By Adam Sewall
Pay TV operators say cord-cutting claims are overblown. But a new study finds growing evidence of cord shaving, whereby consumers supplement a downsized cable or satellite package with online TV options.

Brands Look to Augmented Reality to Increase Video Views

March 27, 2012
By Priya Alexander
QR codes? So last year. Right now, some companies have their eyes on another two letter acronym: AR. Brands have been experimenting with augmented reality to engage consumers for their ad campaigns. For British retailer Debenhams, integrating Aurasma AR technology has helped increase sales for a lingerie line by up to 300 percent. Users who downloaded the free Aurasma app can unlock videos by hovering their smartphone or tablet cameras over print ads. The click-to-buy feature allows viewers to purchase advertised products immediately.

Interview: Robert Rodriguez Talks Social Video, YouTube and Breakfast Tacos at SXSW

March 20, 2012
By Alice Truong
Before Robert Rodriguez helmed the "Spy Kids" franchise, he epitomized do-it-yourself film making with "El Mariachi," his breakout hit famously produced on a $7,000 budget and later went on to win the Audience Award at the 1997 Sundance Film Festival. 

TV without Borders: How Niche Content Reaches a Global Audience Online

March 22, 2012
By Adam Sewall
It wasn't hard for soccer fans to tune into the 2010 Word Cup. Nearly half the world watched the event, which was broadcast even to the Arctic Circle. But when sailing enthusiasts wanted to watch their cup, America’s Cup, tuning in required a little more work than turning on the TV. After all, the regatta hasn't been on the air since 1992.

The Rising Threats to Netflix’s Streaming Empire

February 29, 2012
By Nick Edwards
When Netflix raised its subscription fees in the summer, that kicked off a series of moves that irked customers and worried investors. Customer backlash killed the attempted spin-off of the door-to-door DVD rental business before it even saw the light of day. This is to say nothing of Netflix’s valuable licensing deal with Starz, which came to an end in February. 

What is Big Data?

February 22, 2012
By Matt Pasienski
As the notion of Big Data goes mainstream, Ooyala data scientist Matt Pasienski explains what makes data small or big -- and how better data can yield better outcomes.

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