Ooyala and Victoria's Secret Team Up for a Live Stream of Fashion's Night Out

September 9, 2011

Ever wish you could take a front-row seat on the runway for a close look at the season’s big fashion trends? For New York Fashion Week, Victoria's Secret gave online fans the next best thing: a live and up-close broadcast of Fashion's Night Out on Facebook.  

Ooyala is proud to have worked with Victoria's Secret and Madoff Productions to live-stream this Fashion’s Night Out event, which joined other high-profile events in fashion capitals including LA, London, Paris, Milan, and Tokyo.

Don't panic if you missed the live show. You can still watch it on demand to get up close and personal with Adriana Lima, Lily Aldridge and other Victoria's Secret Angels at the Victoria's Secret SOHO Store in New York. Fans of Victoria's Secret can connect on Facebook and comment as they watch the broadcast.

With over one billion worldwide Internet users now watching online video, major fashion brands and retailers have discovered that video is a highly effective tool that creates a two-way conversation with consumers. Fashion is inherently visual, and online video is the perfect way to create a visual insider experience for today's on-the-go fashionistas.

Ooyala is thrilled to connect the world's best fashion brands with the world's highest-quality video streaming.  We're working with the world's leading innovators – including the fastest-growing private sale site on the web, Aviesta.com, and high-end digital agency CreateThe Group – to help fashion designers and retailers bring the runway experience to fashion fans around the world.