Growth and Intangibles: 2011 Looks Good

January 3, 2011

There are two interesting reports out this morning for those in the business of online video publishing.

First, eMarketer projects online ad spending will continue to skyrocket at 14% growth in 2011.

Next, the Pew Internet project has discovered that nearly as many people pay for intangible goods online (like music and movies) as pay for physical goods.

It appears 2011 is a perfect time to capitalize on these trends by using Ooyala paywall or Ooyala’s video advertising technology.