Weekly Rewind: TV Upfronts Expected to Total $20 Billion

May 18, 2012

TV upfronts will bring in $20 billion this year, six to nine times more than online video spending for the whole year.

Nielsen's multiscreen media usage report found viewing video content on a computer at home is now as common as watching TV.

With more actors flocking to cable -- a phenomenon nicknamed cable envy -- networks are attempting to lure talent back with cable-like scheduling: shorter seasons and uninterrupted week-to-week airing.

After a series of setbacks, Netflix is back on the rebound, with higher customer satisfaction rates and more people returning to the service. (In contrast, pay TV customer satisfaction fell to the 66th percentile, a 1.3 to 1.5 percent dip.)

Netflix clocked in 42 billion API requests in January. The large increase over the last two years can be attributed to the rise of connected devices.

Mid-roll ads are on the rise, largely because of there's more long-form content available, not because they're more effective, ReelSEO says.

Cloud computing, enterprise and video led last quarter's $25.1 billion in mergers and acquisitions, said accounting firm Ernst & Young.

Foxconn's chairman confirmed that the company is preparing to manufacture an Apple TV set called the iTV, which will include Siri voice controls and FaceTime.

Disney's in chats with Apple to bring ESPN to Apple's new TV.

Google is reportedly considering adding a paywall for premium content on YouTube. The video site would remain free, but Google hopes to bring in more programming from Hollywood.

While YouTube has seen total number of views drop off from last year, the amount of time spent on the site is on the rise.

Is Comcast prioritizing Xfinity traffic over the Xbox? An engineer's experiments say yes; the provider vehemently denies it.

Meanwhile, Netflix has been vocal about its gripes with Comcast, saying the provider's residential caps is hurting competition among video websites. Comcast, meanwhile, increased its data cap from 250 GB to 300 GB a month and will test multi-tier usage allowances.

IKEA, now in the TV business, released more details for its new set. Customers will be able to customize the screen size and size of cabinet (it is, after all, IKEA). The sets will be shipped with a Blu-ray player and audio system.

What kind of second-screen viewer are you? The Social Serena type likes to share her thoughts as she's watching. Lurker Larry doesn't partake much but follows friends' social chatter around shows and movies. See Miso's full list to find your second-screen archetype.

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