Weekly Rewind: Half of Americans Have Tried Alternatives to Pay TV

February 17, 2012

A survey has found more than half of people have tried alternative services to cable and satellite. Not to be outdone, Amazon and Hulu have entered the original programming game. Mobile video now makes up half of wireless traffic data. All that and more in your weekly rewind.

A new study surveying 1,493 people found 54 percent of them have tried alternatives to pay TV, including services such as Netflix. About 16 percent say they will likely cut the cord or reduce their services.

Last week, Netflix debuted its first original series "Lilyhammer." This week, Hulu pulled out the big guns with "Battleground," a comedy about a Senate campaign in Wisconsin.

Amazon's not going to get left behind in the original programming game. It posted a few job openings for creative execs to develop content through Amazon Studios.

Netflix will produce a new comedy series called "Orange is the New Black" from "Weeds" creator Jenji Kohan, Bloomberg reported. The show is based on the story of a female communications executive who is sent to prison for drug-related crimes.

A Netflix presentation shows the company is aiming to increase its customer base to be two to three times larger than HBO's, which numbers 30 million U.S. subscribers. The presentation was markedly void of any mention to DVDs.

Aereo has unveiled a new TV broadcast service that lets mobile devices, TVs, set-top boxes and computers receive local broadcast programming over the Internet. A similar service Ivi.tv was shut down a year ago.

We feel like we're beating a dead horse when we say this: People are watching video on their smartphones and tablets. Cisco's latest report shows mobile video is 50 percent of all wireless traffic, and it'll grow to 71 percent in 2016.

If you thought the Super Bowl was the event of the year, think again. The Grammys set records attracting the most TV viewers since 1984 and most buzzed about show in social media.

Zeebox has launched clickable TV ads. Now when viewers see products on television they'd like to buy, they can purchase them using their tablets and smartphones.

When demonstrating a peer-to-peer live streaming protocol at San Francisco's MusicTech Summit, BitTorrent co-founder Bram Cohen (jokingly) said the following: "My goal here is to kill off television." Haha?

Social TV app Viggle isn't even a month old, but it's made its first acquisition: Loyalize, which provides content providers with Web and mobile widgets for second-screen devices.

Boxee is considering launching a DVR subscription service for users of its Live TV tuner, which lets Boxee Box receive over-the-air TV programming.

Last but not least, if you haven't checked out our Q4 Video Index, you should. It's a product of blood, sweat, tears and a lot of love. Plus, it's a great read. (And we're not just saying this because we're biased.)

Leave a Comment